Privacy Policy

This privacy policy has been compiled to better serve those who are concerned with how their ‘Personally Identifiable Information’ (PII) is being used online. PII, as described in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read my privacy policy carefully to get a clear understanding of how I collect, use, protect or otherwise handle your Personally Identifiable Information in accordance with my website.

What personal information is collected from people that visit this blog or website?

When ordering or registering on this site, as appropriate, you may be asked to enter your name, email address or other details to help you with your experience.

When is this information collected?

This information is collected from you when you subscribe to a newsletter or enter information on this site, or when you provide feedback on products or services.

How is your information used?

The information collected from you when you register, sign up for the newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features may be used in the following ways:

  • To administer a contest, promotion, survey or other site feature.
  • To ask for ratings and reviews of services or products.
  • To improve the website in order to better serve you.
  • To better service you in responding to your customer service requests.
  • To personalize your experience and to deliver the type of content and product offerings in which you are most interested.

How is your information protected?

Since this website only provides articles and information and never asks for credit card numbers, there is no need for vulnerability scanning and/or scanning to PCI standards. This website uses regular Malware Scanning and SSL certification.

Does this website use 'cookies’?

Yes. Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your Web browser (if you allow) that enables the site’s or service provider’s systems to recognize your browser and capture and remember certain information.

For instance, cookies are used to help understand your preferences based on previous or current site activity. Cookies also help me compile aggregate data about site traffic and site interaction so that I can offer better site experiences and tools in the future.

This website uses cookies to:

  • Understand and save user’s preferences for future visits.
  • Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. I may also use trusted third-party services that track this information on my behalf.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since each browser is a little different, look at your browser’s Help Menu to learn the correct way to modify your cookies.

If you turn cookies off, it won’t affect your user experience.

Third-party Disclosure

I will never sell, trade, or otherwise transfer your Personally Identifiable Information to outside parties. That would be gross.

Third-party Links

Occasionally, at my discretion, I may include or offer third-party products or services on this website. These third-party sites have separate and independent privacy policies. I therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, I seek to protect the integrity of my site and welcome any feedback about these sites.

I am a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for me to earn fees by linking to and affiliated sites.

Google AdSense

Google’s advertising requirements can be summed up by Google’s Advertising Principles. They are put in place to provide a positive experience for users.

I have not enabled Google AdSense on this site but may do so in the future.

California Online Privacy Protection Act

CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals or companies with whom it is being shared. See more at:

According to CalOPPA, I agree to the following:

  • Users can visit this site anonymously.
  • Once this privacy policy is created, I will add a link to it on the home page or as a minimum, on the first significant page after entering this website.
  • My Privacy Policy link includes the word 'Privacy’ and can easily be found on the page specified above.

You will be notified of any Privacy Policy changes on my Privacy Policy Page.

You can change your personal information by emailing me.

How does this site handle Do Not Track signals?

This site honors Do Not Track signals and Do Not Track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.

Does this site allow third-party behavioral tracking?

Yes, this site allows third-party behavioral tracking.

COPPA (Children Online Privacy Protection Act)

When it comes to the collection of personal information from children under the age of 13 years old, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States’ consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online.

I do not specifically market to children under the age of 13 years old.

Fair Information Practices

The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.

In order to be in line with Fair Information Practices I will take the following responsive action: Should a data breach occur, I will notify you via email within 1 business day and via on-site notification within 7 business days.

I also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.


The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

I collect your email address in order to:

  • Send information, respond to inquiries, and/or other requests or questions
  • Market to my mailing list or continue to send emails to clients after the original transaction has occurred.

To be in accordance with CANSPAM, I agree to the following:

  • Not use false or misleading subjects or email addresses.
  • Identify the message as an advertisement in some reasonable way.
  • Include the physical address of my business or site headquarters.
  • Monitor third-party email marketing services for compliance, if one is used.
  • Honor opt-out/unsubscribe requests quickly.
  • Allow users to unsubscribe by using the link at the bottom of each email.

If at any time you would like to unsubscribe from receiving future emails, you can click the unsubscribe link at the bottom of each email and you will promptly be removed from ALL correspondence.

Contacting Me

If there are any questions regarding this privacy policy, you may contact me using the information below.

Cherita Smith | Author
PO Box 18381
Los Angeles, CA 90018 United States
hello (at) cheritasmith (dot) com

Last edited on 12-11-2017.